Homework 9 - How would I target myself?

DIARY

Sunday- May 31st, 2009
Note: Saturday was my 22nd birthday, I was pretty worthless on Sunday

3 P.M. - Woke up - Started watching E network
4 P.M. - Fell back asleep
5 P.M. - Mom woke me up for supper
6 P.M. - Watched more E network
7 P.M. - Still watching E network
8 P.M. - Uploaded brothers photos for wedding video I am making for him, still watching E network
9 P.M. - Start taking notes for class from online, checked facebook, finished notes, ate Taco
10 P.M. - Started driving home, listen to iPod
12:15 A.M. - Finally arrive home, did not turn on t.v. or internet, just got ready for bed
1 A.M. - Fell asleep

Monday - June 1st, 2009
8 A.M. - Fought the alarm to sleep a few extra minutes, finally woke up.
9 A.M. - Class
10 A.M. - Class
11 A.M. - Class got out, went to lay out at the pool
3 P.M. - Finally left the pool, came home and got ready (no t.v. or internet still)
3:30 P.M. - Went to Woody Hall
4 P.M. - Went to CIL-FM radio station
4:45 P.M. - Was on the radio with Ivy
5 P.M. - Left CIL-FM, bought pasta from Spinonis, went home
5:30 P.M. - Ate food, turned on T.V., but didn't really watch it.
6 P.M. - Unpacked everything (clothes and presents) from the weekend
7 P.M. - Started a load of laundry, checked email and facebook
8 P.M. - Switched laundry around, showered
9 P.M. - Watched The Hills season finale
10 P.M. - Watched the after show, while taking notes
11 P.M. - Started this blog
12 P.M. - Blog is hopefully finished on time, Get laundry out of dryer, finish notes
1 A.M. - Hopefully asleep

Q. How would I target myself?
I always knew I never watched t.v., but after tonight I really realized I am an advertising campaigns worst nightmare. If The Hills would have been viewable on the internet, I would have never watched it because it is keeping me up later doing my homework. However, since it was only viewed on t.v. I made the exception to watch the show, but during commercials, I was painting my nails or getting food, therefore I could not even tell you what commercials were displayed during that time.

Therefore, to answer my question how would I target myself would be to make sure ads were on facebook, or blackboard. Even hotmail because I have a school email for that account, which I check consistently. Commercials do not do the trick for me unless I am not involved in school and apparently dead tired from the day before. Also, promotions inside the show would have to be mandatory for me to even see. That would catch my attention because I am obviously interested in the show therefore I will be paying attention to the products it sales. Also, since I am a girl who is constantly on the go, billboards that get the message effectively would help too. In malls, or stores I am more of a window, impulse shopper, so the displays must be good to catch my eye quickly because I usually do not have time to read up on something. Radio would not work for me because I am usually listening to my iPod, occasionally they might get their message to me, but that is a very limited time.

Therefore, my percentages would go to the following:
70 % - Facebook, Blackboard, Hotmail (All student related accounts)
20% - Outdoor displays
8 % - T.V.
2 % - Radio